Monthly Archives March 2013

Mar 29, 2013 | Post by: dodge No Comments

The Impact of Films and Videos

This year’s theme of the Media That Matters conference presented by American University focused on how to measure the impact of social change films. A discussion that is incredibly important and relevant as measurement helps inform whether what we are doing is actually working.

In my new blog post, I list some of my take-aways from the conference and offer tips on how to build a measurment strategy around videos and film. Check it out here.



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